For Greybarn’s Pool Rules social campaign, I worked with Grand Street Studio to bring the concept to life, providing motion titles for short, engaging videos. The campaign radiated a fun, sun-drenched vibe that needed to shine through in the titles.

Concentrating on pacing and typography, I put together the final reel suite and crafted animated titles that had a laid-back, slightly quirky feel, adding a gentle wobble to mimic the ripples of pool water. The end result is a unified collection of IG-ready assets that enhance the playfulness of the campaign.